Tourism Grants

These grants are designed to assist non-profit organizations hosting events in Prescott.   The grant's goal is to encourage event marketing outside of the Prescott area and to encourage overnight visitation. Grants are funded by the City’s Transient Occupancy (Bed Tax). Events are eligible for up to $5,000, depending on their rating, and how many organizations successfully apply. The grant is available only to registered non-profit organizations.

 

The grant process begins and opens in the springtime and grant funds are provided for the coming City of Prescott coming year, which is July 1st to June 30th

 

The Tourism Advisory Committee (TAC) recently developed a guidebook for special event organizers.  The purpose of this guidebook is to provide organizers with a structure to improve the overall management of their event, specifically focusing on marketing, crowd estimating, total attendance, and hotel, retail, and restaurant usage. Organizations receiving grant funds are required to provide their best efforts to comply with grant requirements that result in a positive economic impact on the City of Prescott.

 

If you have questions about your current application, previous scores, or event reports, please contact the Office of Tourism - hello@experienceprescott.com 

Important Dates for the Upcoming Grant Cycle

Sunday, March 1st, 2026 - Grant applications open

Thursday, March 5th, 2026 - Optional Grant Meeting - 3:00 pm, New City Hall 201 N. Montezuma Council Chambers

Friday, April 3rd, 2025 5:00 pm - Application Deadline

Award letters will be sent out in June 2026.

Grant approval by the City Council in July 2026.

December 31st, 2026 - Deadline to Invoice the Office of Tourism

FY26 Tourism Grant Application Instructional Video